of TAG Heuer Formula 1 Solargraph white dial rubber strap 38 mm

Sportsmanship and solar innovation

Since its creation in 1986, the TAG Heuer Formula 1 collection has embodied the boldness and passion of motor racing. Inspired by the world of the racetrack, it has won over speed lovers thanks to its vibrant design and resolutely competitive spirit. This iconic watch, which made its mark from the moment it was launched with its bold colors and accessible quartz technology, has become a symbol of energy and performance.

Today, TAG Heuer is once again pushing the boundaries of sports watchmaking with the new Formula 1 Solargraph collection. These innovative models incorporate a state-of-the-art solar movement, guaranteeing extended battery life without the need to change the battery. Thanks to Solargraph technology, the watch draws its energy from natural or artificial light, thus offering continuous and long-lasting performance.

The legacy of a sports icon

1986 marked a major turning point for TAG Heuer with the launch of the Formula 1 collection, a bold watch that embodies the spirit of motor racing. That year, the company officially adopted the name “TAG Heuer” after the Techniques d'Avant-Garde group acquired the historic Heuer brand. This merger marked the beginning of a new era for Swiss watchmaking, bringing with it a shared philosophy of innovation, performance and avant-garde.

From the moment it was released, the TAG Heuer Formula 1 stood out for its colorful design and accessible quartz technology, meeting the expectations of a young and dynamic clientele. It quickly established itself as a modern classic, with more than three million pieces sold. Inspired by the trends of the 80s, this collection is part of a revival of Swiss luxury watchmaking, adopting original nuances and a distinctive style, thus becoming the first Swiss watch for many enthusiasts.

The evolution of the Formula 1 collection is marked by prestigious collaborations and iconic partnerships. As the Official Timekeeper of Formula 1, TAG Heuer has a close connection with this elite sport, from historic collaborations with Ferrari in 1971 and McLaren in 1979 to recent partnerships with Kith and Oracle Red Bull Racing. Each model reflects this connection with performance and competition, while bringing a contemporary touch to watchmaking enthusiasts and thrill-seekers.

TAG Heuer thus perpetuates the heritage of Formula 1 with models that combine sporting tradition and technological innovation, celebrating the spirit of motor racing while meeting the demands of modern watch enthusiasts.

The racing spirit in a limited edition

The TAG Heuer Formula 1 Solargraph WBY111A.FT8106 embodies the spirit of racing with a dynamic, sporty design. A limited edition of 1,500 pieces, this watch is designed for thrill-seekers and enthusiasts of watches with an assertive character.

The sturdy, elegant 38mm sand-blasted steel case highlights the bi-directional bezel in black bio-polymer. This choice of materials offers both lightness and resistance, perfect for accompanying everyday adventurers. The watch features a sapphire crystal with anti-reflective treatment, guaranteeing optimal legibility in all circumstances.

The white opaline dial, with its red rehaut and 60-second/minute scale, creates a striking contrast that reflects the DNA of the Formula 1 collection. Black applied hour markers with Super-LumiNova® treatment ensure perfect legibility day or night, while the red lacquered central hand adds an assertive touch of sportiness.

The lightweight, comfortable black rubber racing strap is embellished with a TAG Heuer-engraved steel buckle, offering a secure, comfortable hold on the wrist. Water resistance to 100 meters makes this a versatile watch, ready for action.

Under the dial, the TH50-00 solar caliber ensures remarkable performance thanks to the Solargraph movement, enabling the watch to recharge via natural or artificial light. A two-minute exposure to sunlight is enough to guarantee a full day's autonomy. Once fully recharged, it can operate for up to 10 months without light. This innovative system ensures exceptional durability, with a battery life of 15 years.