Bell & Ross BR 05 Chrono automatic black dial rubber strap 42 mm

Time for urban explorers

The undisputed reference in aviation watches with its iconic square models inspired by aeronautical instrumentation, Bell & Ross is expanding its new BR 05 collection for urban explorers. With unfailing fidelity to the House's codes of legibility, functionality, reliability and precision that have made Bell & Ross' invaluable reputation, the BR 05 collection is enriched with a chronograph whose style and technicality are in keeping with a resolutely urban environment.

The integrated design

The BR 05 chronograph marks its membership in the family of watches with an integrated bracelet by displaying the same design where case and bracelet merge into a coherent whole. "The case and bracelet are one," explains Bruno Belamich, Creative Director of Bell & Ross. "This type of design refers to a type of watch that appeared in the 1970s. Its transposition into the Bell & Ross identity allows us to obtain a result that is at once obvious, modern and graphic." The angle of the strap's attachment, perfectly designed to fit each wrist, provides security and comfort throughout the day and in any situation. The pushers, crown guard and crown form an ensemble that blends perfectly with the volume of the case. By blending fluidity and robustness, the continuity of the lines of this set becomes an identifying element.

To integrate the chronograph function, Bell & Ross has enlarged its famous BR-05 auto model by 2 mm, allowing the to offer what we consider to be one of Bell & Ross' most perfectly proportioned chronographs to date. Add to that the integrated black rubber sport strap and 100 meter water resistance, and the BR-05 CHRONO BLACK becomes a sophisticated and sporty chronograph, ready for any adventure. The BR 05 chronograph's finish leaves nothing to chance: the satin-finished surfaces are perfectly flat and the polished bevels redesign the superimposed volumes. Perfection, they say, is in the details. The identity of the BR 05 chronograph is also built in a multitude of small technical and aesthetic details that mark its difference.

An ultra-legible black dial

Another signature of its personality, the dial of the BR 05 Black Steel chronograph displays optimal legibility thanks to its graphics and contrasts. Halfway between the round and the square, another subtle reference to the 1970s, the shape of the two azure counters (chronograph minute countdown at 9 o'clock and small seconds at 3 o'clock), gives the new BR 05 a neo-retro character that does not detract from its modernity.

Mechanical side

Inside the BR 05 Chrono, we find the BR-CAL.301 automatic chronograph movement, built from a Sellita base. This movement is highly decorated to be seen through the transparent case back. The rotor is skeletonized at 360 degrees, giving the watch a technical sensibility while offering a view of the finishes beneath. The choice of this caliber makes perfect sense; it's a true tractor, beating at 28,800 vibrations per hour and offering 40 hours of power reserve.